To ensure the success of a paid campaign is met, we follow a strict Scope of Work which is laid out below. Any additional work outside of the scope is subject to additional quote upon request by you.
Account Setup:
This step includes optimizing all the various account settings, such as:
Campaign setup
Ad Group setup
Ad Copywriting & Testing setup
Match Type setup
Extensions setup
Bids setup
Goal Tracking setup
Call Tracking
Ad Design (for display and remarketing campaigns)
Negative Keywords setup
Audience/In Market Targeting setup
Estimated time to completion: 10 business days
Monthly Engagement
Our agency’s PPC management services include the following tasks as part of monthly management:
Bid Management
Ad Placement and Targeting Adjustments
Geo-targeting Improvements
Keyword Management
Ad Copy Optimization and Testing
Landing Page Performance Review
Cost and Performance Analysis
Check In Calls/Meeting
Monthly Campaign Performance Report
